> ## Documentation Index
> Fetch the complete documentation index at: https://docs.snitcher.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Close Integration

> Connect Snitcher to Close CRM to automatically sync identified companies as Leads, reveal contacts, and import Opportunities — with real-time two-way sync.

**Connect Snitcher to Close to automatically create and enrich Leads when visitors are identified on your website.** Snitcher syncs in real-time in both directions, maps fields to any Close field (including custom fields), reveals contacts directly onto the right Lead, and imports your Opportunities for pipeline visibility.

> [!NOTE]
>
> The Close integration is currently in **beta**. Want early access? [Contact support](https://help.snitcher.com) and we'll enable it for your workspace.

## How Snitcher maps to Close

In Close, a **Lead represents the company** — contacts and opportunities live underneath it. Snitcher follows that model:

| Snitcher | Close |
| - | - |
| Company | Lead |
| Contact | Contact (on the Lead) |
| Deal | Opportunity |

Snitcher matches companies to existing Leads by **website domain**, so connecting to an existing Close organization enriches your current Leads instead of creating duplicates.

## Features

* **Real-time two-way sync** — changes flow through securely signed webhooks, in both directions
* **Auto-create Leads** when new companies are identified
* **Auto-create Contacts** with revealed contact information, attached to the right Lead
* **Custom field mapping** — map Snitcher data to any Close Lead field, including your custom fields
* **Opportunity import** — see deal stage, value, and owner alongside visitor activity in Snitcher
* **Deal segments** — automatic Open Deals and Lost Deals segments for retargeting and win-back
* **Self-healing sync** — if Close pauses webhook delivery, Snitcher reactivates it and backfills missed changes automatically

## Setup

1. Go to **Settings** → **Integrations** → **Close**
2. Click **Connect Close**
3. Authorize Snitcher in the Close OAuth screen (select your Close organization)
4. Configure your sync settings

Snitcher automatically creates its enrichment fields in Close during setup — no manual field creation needed.

## Data Mapping

### Default field mapping

| Snitcher Field | Close Field |
| - | - |
| Company Name | Lead name |
| Website | Lead URL (used for duplicate matching) |
| Description | Description |
| Lead Status | Lead status (read into Snitcher) |

You can remap or extend these under **Settings** → **Integrations** → **Close**, including mapping to your own Close custom fields. Close custom fields are tracked by their internal ID, so renaming a field in Close never breaks the mapping.

### Snitcher enrichment fields

During setup, Snitcher creates these custom fields on your Close Leads:

| Field | Type |
| - | - |
| Snitcher Total sessions | Number |
| Snitcher Total page views | Number |
| Snitcher Total time on site | Number |
| Snitcher Segments | Text |
| Snitcher Tags | Text |
| Snitcher First visit date | Date |
| Snitcher Last visit date | Date |
| Snitcher Source | Text |

These keep every Lead's engagement data fresh as visitors return to your site — ideal for Close Smart Views like "engaged this week."

### Opportunities

Snitcher imports Opportunities from Close (read-only) so you can see pipeline context next to visitor activity:

* Value, currency, and status/pipeline stage
* Owner
* Created and won dates

Snitcher never creates or modifies Opportunities in Close.

## Contact Reveal

When you reveal a contact in Snitcher and send it to Close, Snitcher:

1. Checks whether a contact with that email already exists in your Close organization
2. Creates the contact **on the matching Lead** with name, title, email, and phone
3. Updates the existing contact instead if one is found on the same Lead

If the email already belongs to a contact on a *different* Lead, Snitcher reports it rather than moving the contact.

## Troubleshooting

> [accordion] Companies not syncing
>
> * Check that your segment filters aren't too restrictive
> * Verify the integration shows as "Connected" in settings
> * Companies need an identified website domain to be matched or created in Close

> [accordion] Duplicate Leads
>
> Snitcher matches on the Lead URL field to prevent duplicates. If duplicates appear:
>
> * Make sure your existing Leads have their URL field filled in
> * Merge duplicates in Close directly — Snitcher follows Lead merges automatically

> [accordion] Snitcher fields missing in Close
>
> Creating custom fields requires a Close role with organization management permission. Reconnect with an admin account, then use **Reinstall** on the integration page.

> [accordion] Changes in Close not appearing in Snitcher
>
> Close can pause webhook delivery after extended downtime on either side. Snitcher detects this and recovers automatically within about 30 minutes, including changes made while delivery was paused.


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